We’re always talking still photography, which of course is fine, as that’s one of things we’re all about here at The Toggle. However, have you noticed how much video you’re shooting these days?
With newer social media giants like Vine, Instagram and Snapchat bursting onto the scene and, of course, reigning champs YouTube and Facebook occupying so much of our attention these days, the amount of video we’re all capturing has hit untold heights. On YouTube alone, more than 300 hours of video is being uploaded every minute. That’s the equivalent of 12.5 days worth of video uploaded every 60 seconds. So then, perhaps it’s time to talk a little about video, no?
Thus, we turn our attention to the world of video apps, picking out a few we think fall into the category of “must have.” Here are a few to scope out for those of you who are as moved as we are by moving pictures.
Beet is a fairly new social video app for iOS that compiles the videos you shoot into an ongoing montage. The clips need to be short (each video can only be up to six seconds long), but you can add more clips as you record them. The idea here is all about storytelling, as you can share your moments with family and friends and watch their montage updates as well. Ultimately, Beet is about compilation and the ability to easily turn short video clips you’re capturing into a rolling, long form video that tells a more complete story.
Hykoo is yet another very cool show-and-tell video app, only this one allows you to add some commentary with a text overlay. Users can easily create three short video clips (two three-second clips and one six-second clip) of the moments in their lives, add commentary and instantly share them to Instagram, Twitter and Facebook. The idea is that with three clips, you’re essentially sharing a little narrative that, when coupled with text descriptions, tells a complete story. The app is currently available for iOS, but an Android version will be available soon.
Need a super handy video editor on your phone? Magisto is exactly that, what with its ability to allow you to easily add some cool effects and bring some real creativity to your videos. The app essentially scans and analyzes your personal media collection to turn it into shareable video clips, complete with soundtrack and professional-looking transitions. All those 15-minute GoPro clips that have mostly nothing to see can now automatically be edited into one short clip that contains just the highlights. The app is both iOS and Android compatible.
Clipper is more about digging a bit deeper and adding your own touches in the video editing realm, but what’s still great with this app is the fact it only requires one click to employ many of its functions. The iOS app makes it extremely easy to select and choose from all of the clips in your camera roll, allowing you to splice and switch to your heart’s content. When you begin a new project, you can easily change the order of your clips to seamlessly continue putting your final piece together.
The Vimeo video editing app dubbed Cameo was released a while back, but has enjoyed some key updates since. Stripped down over time, this app is now all about fast, simplistic video editing. Cameo lets you import clips from your camera roll (you’re capturing video inside the app), put them in whatever order you choose, add text over them and enhance them with a manageable number of filters the iOS app offers. A decent selection of free music can be added to soundtrack your clips as well. This one is designed with uploading clips to Vimeo in mind, but isn’t exclusive to the video site.
I’d be remiss to do a video editing app piece without mentioning my favorite: Animoto. Creating and editing video on the iPhone’s small screen presents some challenges, but the Animoto app does all the work for the user. All you need to do is pick the style, song, photos and text you want in your customized video. The company explains that the idea behind the app was to create a product that anyone can access without knowing anything about video editing.
The app offers roughly 500 free songs to choose from and five theme styles (Animoto Original, A Wonderland of Snow, Cosmic Tidings, Vintage Voyage and Watercolor Seashore). The app then takes the selected images and stitches them together to the beat of the chosen music. The usual social network sharing options are present and the app is compatible with both iOS and Android devices. What are you waiting for? Get out there and start filming!