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Apple Pay Tag

24 Nov

Apple Could Be Launching Its Own Peer-to-Peer Payments Service

Mobile payments have piqued Apple’s interest with the launch of Apple Pay. But the group wants more than a small piece of the pie. Like its dominating grip on handheld devices, it also wants a lion’s share of this thriving industry. “In-person mobile payments is currently the smallest category of mobile payments, but it holds the greatest growth potential. The fastest growth will occur in verticals where friction is embedded in the commerce experience and with high-velocity merchants,” wrote Denée Carrington from Forrester. Shut Up and Take My Money Apple is positioning itself to push the boundaries of mobile payments even further. Not content with store transactions, the leading tech brand is reportedly working on adding peer-to-peer (P2P) options for its customers. The...
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3 Nov

A Complete Transaction with Nothing But Sound Waves? Welcome to the Future of Shopping

Apple Pay now allows you to make payments wirelessly just by tapping your smartphone on a POS terminal. MasterCard is developing a system that verifies transactions using selfies. And of course there’s the blockchain, a new way of clearing money transfers that banks are racing to capitalize on. All of these initiatives push the boundaries of the industry, but they aren’t revolutionary. Sure, the technologies enhance the way we transact with our favorite brands and bring a new level of convenience to the cashless movement. But at the end of the day, that’s all they are: enhancements. For a complete disruptive experience, businesses are turning to Soundpays. The Toronto-based startup has created a new way to authenticate and initiate payments using sound waves. Its...
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9 Jun

Pinterest Customers Can Now Make Instant Purchases Through ‘Buyable Pins’

Pinterest buyable pins
Pinterest is the future of e-commerce. The company has held this title for several years, but it doesn’t actually sell anything on the website. Now that’s all about to change. Pinterest announced it will be launching buyable pins, an exciting way for users to purchase items directly from the platform. How Does It Work? The new feature blends in with the overall layout of the website. Chao Wang, the company’s engineering manager, explains how buyable pins work in a blog post: “When you spot a Pin with a blue price, you’ll know you can buy it right from the app. When you’re ready to check out, tap Buy it and pay with Apple Pay or a credit card. Soon, you’ll be on your way and...
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