Despite recent layoffs and a general lack of awareness among consumers compared to its more prominent competitors, Pebble is a scrappy company that has no plans to back down. Just the opposite, in fact. The company recently announced three new products that will be hitting the market in the coming months. Two are the next generation models of their already existing smartwatches: the Pebble and Pebble Time. The third, and most intriguing, is called Pebble Core, and is being marketed as a tiny pocket computer for runners. Let’s break down these three new products from Pebble below.
Designed with runners in mind and no bigger than the size of a silver dollar, the Pebble Core is undoubtedly the most exciting prospect Pebble has delivered thus far. It was created as a complement to the company’s latest version of smartwatches and is doubling down on Pebble’s refocused branding towards health and fitness. In terms of functionality, Pebble Core’s closest cousin is the iPod Shuffle. It includes built-in storage and a headphone jack so runners can stream and listen to all their music without having to bring their phones with them. Pebble Core is also super affordable, with a price tag of just $70.
As a complementary device, it behooves people to be familiar with Pebble products and devices in order to effectively use and adopt the Pebble Core. Still, Pebble Core is a different style of thinking from other wearable and fitness tracker manufacturers. When trying to incorporate more features into a single device, they usually have to be bigger and that can become cumbersome, especially for a health and fitness wearable worn during strenuous exercise. Pebble Core incorporates everything one needs into a portable and lightweight device that won’t burden users, delivering the data and features they come to expect.
“It’s great for people who want to listen to Spotify when they go for a run. You can go for a run without the Core, but if you use the Core, it shows you your speed, your distance traveled, you can change music and do all kinds of other things,” Migicovsky said. “We looked at bringing all of the functionality people need when they’re running. We decided not to build all of that functionality into the watch. Instead, we built a secondary device that does music streaming and emergency calls in a little tiny computer.”
An update to the company’s flagship smartwatch, the Pebble 2 offers advanced built-in step counting, sleep monitoring and heart rate tracking, while the built-in microphone responds to voice commands and notes. Water resistant up to 30 meters and with a full-week of battery life without recharging, Pebble 2 takes what made Pebble so attractive and amplifies it. The smartwatch is set to ship in September at a starting price of just $99.
Pebble Time 2
Fans of Pebble’s more advanced and comprehensive smartwatch, Pebble Time, will have to wait an extra two months from the launch of Pebble 2 to slap the new Pebble Time 2 to their wrists. Still, it will be well worth their wait. Pebble Time 2 contains all of the built-in features, monitoring and capability of the Pebble 2, including the microphone and heart rate monitor, but with 10 days of battery life. Additionally, Pebble Time 2 possesses a bigger, higher-res display, making viewing and responding to text, call, calendar and email notifications that much easier.