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We hear the expression all the time: “I’d be lost without my smartphone.” Well, apparently a huge percentage of Americans aren’t kidding. A recent survey revealed that 47% admitted they wouldn’t last a full day without their beloved smartphones.

The recent Bank of America survey also found that a majority consider their smartphone more important than daily staples such as coffee and even television.

“Mobile phones have changed the way we live out daily lives and that extends to our finances,” said Marc Warshawsky, senior vice president and mobile solutions executive at Bank of America.

The survey also discovered that being constantly connected has become such a part of our daily lives, the smartphone falls below only the Internet and personal hygiene when ranked by importance in people’s lives. A shocking 91 percent of those surveyed said their smartphone is as important to them as their car.


Perhaps even more alarming is that 91 percent also claimed their cherished smartphone was just as important to them as deodorant. Yikes!

With regard to Millennials, throw in another worrisome disregard for personal hygiene as they too put their smartphone ahead of deodorant usage, along with brushing their teeth as something they could not do without.

Okay, so what if these folks forget the device when they head out into the world? Well, roughly 30 percent said they would go back home to get the device – no mater the distance.

The survey also gathered info on mobile device habits and how people feel about what we’re all doing with our smartphones. Thankfully, checking a phone while driving ranked as the most annoying offense in the survey (38 percent) and sharing to much personal information, either by talking to loudly in public (15 percent) or posting too many details on social media (15 percent) was ranked as the second most annoying mobile habit.

The love affair with the smartphone in the U.S. clearly shows no signs of slowing as according to a recent IDC study the total number of mobile phones sold in the U.S. in 2014 hit 148.7 million, up 8.9% from the 136.6 million units sold in 2013. By 2018, the final year of the IDC forecast period, the total number of smartphones sold in the United States will reach 176.9 million.


Yet another recent study conduced by the University of Missouri claims young adults aged 18–24 send an average of 109.5 text messages per day, and check the phone’s screen over 60 times a day.

That same study also found a significant increase in anxiety, heart rate and blood pressure levels, and a significant decrease in cognitive performance when the participants were separated from their iPhones, as compared to when iPhone users completed similar cognitive tests while in possession of their iPhones.

“Our findings suggest that iPhone separation can negatively impact performance on mental tasks,” says Russell Clayton, lead author of the study. “Additionally, the results from our study suggest that iPhones are capable of becoming an extension of ourselves such that when separated, we experience a lessening of ‘self’ and a negative physiological state.”

Not sure how all of you may feel about findings such as these but suffice it to say, it may be time for some folks to get a grip…no?


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